Thursday, November 3, 2011

Magazine Cover in Progress

First I merged my captured image with my scanned image using layers and masks.  I didn't want an unrealistic, flat background, so I played with the opacity so that some of the original background still showed through.

Next I added a Gaussian Blur to the whole photo after flattening it and saving it in another file name.  I created a gradient of blur so that the cupcakes up front are in focus, but the ones in the back are not.  This will also make it easier to read the type in the masthead.

Next I placed the image into InDesign and added my masthead to the image, changing the colors to work with my image.
Next changes were made to the Masthead to make it more legible.

An illustration was added for the "Zombie Cupcakes"

Colors were altered to be more legible.

"Blood" was added to the cupcakes as an illustration in illustrator and then merged to the background image in photoshop.

Text was added for the featured stories.

The stories were moved around to find the most aesthetically pleasing and legible design.



Monday, October 24, 2011

Mood Board for Magazine Cover


Questions to Answer About Magazine Cover:
  1. Who is the target audience?
    • College students and young adults who like to bake
  2. What is the name of your magazine? Why?  Connotations?
    • College Baking: treat yourself and your friends
  3. What will your masthead look like?  Do you have any ideas for fonts?
    • College Baking will be large with a smaller tagline of "treat yourself and your friends"
    • Fonts - something simple and clean - sans-serif
  4. What images will be on the cover and why?
    • Fall Themed desserts to take to Halloween parties - because it will be a Halloween/Fall themed issue
  5. What will be your sell lines to entice your target audience?
    • Be Resourceful - what to use if you don't have the tools you need
    • Collaborate - share ingredients with roommates or neighbors
    • Crock Pot Cakes - no oven, no problem
    • Ghoulish [Trick or] Treats - impress your friends at Halloween parties with these recipes 

Thursday, October 20, 2011

Mind Map for Magazine Cover


The string of thoughts that I found most interesting was baking.  I'm thinking of this time of the year, fall, I really bake a lot and the whole house is filled with smells of spices and sweets.  Maybe I can also take another spin on baking, like baking in the college years or something like that to set my magazine apart from the ones that are already out there.

Wednesday, October 19, 2011

Understanding Photoshop

Goal: Successfully merge an image of yourself into a magazine ad and add text.